Social Media consultancy


If this is the first page you’re clicking on, welcome to my site.

I’ve worked in the communications industry for nearly 10 years, beginning in traditional print & online media monitoring and progressing into the fast-moving world of social media.

At heart, I’m a research and strategy professional: driven to understand the whywhere and how of a proposition, and skilled at digging deep for interesting insights around a subject. But I also love coming up with ideas for how to move forward.

My areas of expertise:

  • Social analytics & strategy: Extensive experience of analysing & interpreting owned Facebook, Twitter, YouTube, LinkedIn and Instagram data. I’m a pro at mining that mysterious area at the back of Facebook and identifying actionable ways for brands to meet business objectives.
  • Social media research: I’ve designed and led big research projects that take a more thorough view of a client’s digital landscape, incorporating social listening, search analysis and audience insight.
  • Writing: Need someone who can understand the data, but also explain it articulately? I have years of experience writing for the web, as well as formal journalism training (see the ‘Journalism‘ page of this website for details).

Please get in touch for my full portfolio or check out the Work page for examples.



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