About Siobhan


First, take a look at the Services I offer.

Likes: vintage clothing, print magazines, espresso martinis, bookstores, sci-fi, falling down a Spotify/Wikipedia black hole, lazy Sundays

Dislikes: condensation on public transport, red meat, American ‘cheese’, Bitcoin bros

I’m an early thirty-something Londoner (a ‘Millennial’, if you must), born squarely into the era of Thatcherism and dodgy perms.

From a pretty early age, I loved art, reading and writing. I was that kid who actually read the Sunday papers after my parents. Even today, I can be identified by the trail of dog-eared, crinkly magazines piled up beside the bath.

Fast forward 10 years and I opted to study English Literature at university. Three years of books and boozing in Devon and the USA on a year abroad helped cement my appreciation for narrative, and made me a hardened cinephile. Is there any greater bliss than losing yourself in the darkness of a movie theatre?

After university, I knew I wanted to pursue a communication-related career. Initially, I was set on killing some darlings as an Editor at a publishing house, but the recession and the changing media landscape put a stop to that, leading me down a career path that remains impossible to explain to the over 60s.

I’ve spent the last decade investigating what people say online and interpreting it to aid communications strategies. From helping tourism bodies understand their Facebook analytics, delving into conversations by gamers to attract new players, and identifying the cheese recipes that send FMCG consumers into a foodgasm, it’s all in a 21st century day’s work.

How can you work with me?

Get in touch.

Or for more passive stalking, follow me on Twitter.